Real Brand Ambassador/Loyalty Program Client Strategy Document

This is the actual strategy document that was delivered to the client (redacted) as part of a $32,000 consulting project. The client was a SaaS company, relying on a user subscription model as its main source of revenue. The Brand Ambassador Program was designed to increase user signups, lower churn rate, while integrating with existing customer engagement efforts.

This 10-page PDF details:

1 - The structure of the Brand Ambassador Program

2 - How it will integrate with existing customer touchpoints

3 - How a Referral Program will be leveraged to drive more user signups

4 - How the Brand Ambassador Program will impact current business processes, and how success will be measured

This is a real-world example of how companies are using Brand Ambassador Programs and how to measure and track the impact they can create on existing business processes. This is ideal for any company that is investigating how to create and launch a Brand Ambassador Program, a Loyalty Program, a Referral Program, or all three.